While working with a variety of brands, industries, and audiences in the digital marketing space, Kayla has developed a diverse skill set and has experienced many different marketing sectors.
Her skills and work within digital marketing include influencer marketing, email marketing, campaign planning, brand development, production of marketing decks, asset design, event planning and execution, community management, copywriting, and analyzing monthly and annual reports.
All marketing assets are created to meet the needs of the brand while following specific brand guidelines and design aesthetics. Assets include graphics, layouts, branding, imagery, copywriting, and design for email campaigns, newsletters, brochures, social media, advertisements, flyers, websites, and all other digital marketing needs!
Marketing:
HubSpot
Mailchimp
Campaign Monitor
Google Analytics
Facebook Ads Manager
Later
Buffer
SmarterQueue
Asana
Monday.com
Trello
Hootsuite
Sprout Social
Google Ads
SEM Rush
Branding
Decks
Campaign Planning
Digital Layout
Email Marketing
Community Management
Copywriting
Editing Programs:
Adobe Creative Suite
Final Cut Pro
Canva
Affinity
DaVinci Resolve
Web Development:
Squarespace
WordPress
Wix
Adobe Portfolio
Basic HTML